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OPTIONAL WEB MARKETING FEATURES The following options may be added on to any of the placement programs listed above: Yahoo! Placement - Yahoo is a directory, edited by people, not a search engine. Yahoo does have a backup search engine which provides results in the event that your search does not match anything in the Yahoo directory. Our standard placement programs include submission to Yahoo's backup search engine, but not to the main Yahoo directory. Since many studies have indicated that the Yahoo directory accounts for as much as 50% of all Internet search traffic, this is definitely something you should consider. Pricing for this service varies, depending upon how competitive your keyphrases are. Please contact us for more details. Media Buying Research - While search engine placement can be an excellent means of generating traffic to your site, there are many other cost-effective advertising channels on the Internet. We provide media buying research for many of our clients. With this service we will compile a list of sites which we believe would be cost-effective media buys for your company. We can then coordinate the ad campaigns with you or your agency and help you evaluate the results using our advanced statistical analysis tools. International Search Engines - This option includes submitting your site to over 100 US and international search engines. With the International Submission Program, we submit your existing URL, not gateway pages. Since we do not create or submit gateway pages for this program, we do not guarantee any specific placements. If you market your products and services globally, this program can be an excellent means of gaining exposure in international markets. This option is priced based on the specific needs of the client. Bronze | Silver | Gold | Platinum | Optional Services |
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